Siemens’ New Buyout Boosts Unique Software Offering

Siemens Smart Infrastructure (SI) has completed the acquisition of Brightly Software. Particularly, Brightly is U.S.-based software-as-a-service (SaaS) provider of asset and maintenance management solutions.

To illustrate, the acquisition elevates SI to a leading position in the software market for buildings and built infrastructure. It adds Brightly’s well-established cloud-based capabilities across key sectors such as education and healthcare. Most importantly, the deal will also benefit manufacturing because of Siemens’ digital and software know-how in buildings.

Accelerates Digital Transformation

Brightly’s addition to the Siemens portfolio accelerates the build-up of SI’s SaaS business, enabling the companies to deliver superior performance and sustainability for built infrastructure.

“Together with Brightly, we can take buildings to the next level of performance and strengthen Siemens’ standing in the fast-growing market of buildings and built infrastructure,” said Matthias Rebellius, Member of the Managing Board of Siemens AG and CEO of Smart Infrastructure.

“We see substantial value creation potential and growth opportunities from coupling the offerings under Siemens Xcelerator and Brightly’s well-established SaaS business and customer base,” added Rebellius.

The two companies initiated the signing of a binding acquisition agreement on June 27. Subsequently, Siemens launched Siemens Xcelerator, an open digital business platform, to accelerate digital transformation. Furthermore, the platform also adds value creation for customers of all sizes in industry, buildings, grids, and mobility.

“With digital transformation and ESG mandates on the rise, our global community is at a crossroads – one that requires intelligent software solutions to transform the performance of infrastructure assets,” said Kevin Kemmerer, Chief Executive Officer at Brightly.

Smart, Sustainable Communities

Recent estimates claimed that 7 billion people will live in urban areas by 2050. This trend, coupled with the urgency of tackling climate change, highlights the need for smart and sustainable communities and infrastructure.

Because of this, Siemens strives to build smart communities, enabled by digitalization and intelligent systems. The company’s solutions, services, and software connect the real and digital worlds, as well as IT and OT, injecting intelligence into operations of built infrastructure.

Brightly’s headquarters is in Cary, NC, and has around 800 employees serving around 12,000 customers, mainly across the United States, Canada, United Kingdom of Great Britain, and Australia.