New Center Bolsters Mitsubishi’s FA Clout in China

Mitsubishi Electric Corporation will open the Collaborative Engineering Center (China) within its local subsidiary Mitsubishi Electric Automation (China) Ltd. Moreover, the new center started developing factory automation (FA) applications since April 1.

In addition, the new engineering center will strengthen the company’s capabilities to respond to the diversifying needs of local customers quickly and flexibly. This is through application development leading to improved customer satisfaction. Hence, this will help expand its FA systems business in China.

Mitsubishi Electric Automation (China) Ltd., where the Collaborative Engineering Center (China) is co-located

Meets Local Customer Needs

In recent years, there has been a growing need for a variety of specialist applications for FA products in a wide range of industries. This includes automotive, logistics, food, and beverage as well as digital-related fields like semiconductors, electronic components, and data centers, and more recently decarbonization-related fields such as lithium-ion batteries. To be more responsive to the diversifying needs in the Chinese market, Mitsubishi Electric will leverage the new engineering center to develop FA applications that meet local customer needs. In addition, it will also provide customized FA solutions that span custom functions, motion programs, and custom screens for products ranging from programmable controllers and servos to human-machine interfaces (HMIs) and inverters.

The company will also open additional Collaborative Engineering Centers in North America, Europe, India, and other regions starting 2023. Thus, by 2025, Mitsubishi Electric plans to assign more than 200 engineers. This aims to strengthen the FA product application development process and provide customized applications on a global scale.

Particularly, the Collaborative Engineering Center (China) will work on the development of FA product applications. This includes custom functions, motion programs, custom screens, among others. Among the main products handled include programmable logic controller (PLC), servo, HMI, and inverter.